Two friends of mine from high school - Jeff and Chad - started a new clothing company called Hozell, based in Southern Orange County. Their goal was to create a line of golf apparel for the young and trendy who are embracing the golf scene but uninterested in the traditional attire.
I must say the clothes are pretty awesome. Super thin and soft t-shirts with collars sewed into them, to make them golf course savvy. They are finding their way into surf & skate stores, golf shops, and chic fashion boutiques in LA & NYC.
They were on a local news station this week, so the word is starting to get out. Check 'em out.
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